Kika enriches the communications and emotional connection between individuals by leveraging the company’s cutting-edge Artificial Intelligence (AI) engine, which understands and predicts intentions to make conversations more expressive. The Kika ecosystem includes the world’s leading, Kika Keyboard. An instinctive, expressive and universal custom keyboard, Kika free keyboard app provides a seamless mobile experience to more than 60M users each month.
PERSONALIZED FEED-BASED PRODUCT
Personalized feed-based product provides an entry on the keyboard for users to read interesting pictures/GIFs/short videos streamed from various sources, so that users don't have to go outside current app to look for things to read while they are waiting for something, e.g. reply from others, loading, etc. I built the product from the scratch with a technical lead, a designer, and a front end engineer.
The idea was generated when we noticed that many users were switching among apps very frequently, especially between communication apps and information apps, which might be due to users trying to kill time while waiting for reply from others. Personalized feed-based product makes getting useful/interesting information more convenient regardless which app users are using right now.
Below pictures show what it looks like:
The idea was generated when we noticed that many users were switching among apps very frequently, especially between communication apps and information apps, which might be due to users trying to kill time while waiting for reply from others. Personalized feed-based product makes getting useful/interesting information more convenient regardless which app users are using right now.
Below pictures show what it looks like:
The icon for entry will shake within certain apps, during certain time frame on certain days, while users are in certain region and connected with WiFi. The shake attracts or reminds users to click into the feed. In addition, the number of feeds to display per entry and the types of the feeds are personalized based on the stream sources, users' countries and languages, and their behaviors.
Interesting pictures/GIFs/short videos are a starting point. Our final goal is product monetization through advertisement in the feed while providing pleasant experience and useful content/tools to users via the entry on keyboard.
Interesting pictures/GIFs/short videos are a starting point. Our final goal is product monetization through advertisement in the feed while providing pleasant experience and useful content/tools to users via the entry on keyboard.