About Me
My name is Ying (Lena). I most recently work as the PMT of Visual Search at Amazon. Before that, I was the Product Lead of Personal Finance Lab, web experience, and cross-platform search of Yahoo Finance. I am passionate about bringing people, technology, and business together. I believe the ultimate goals of technology products are to remove barriers, improve efficiency, and bring positive energy to people's lives.
In the past six years, I have improved product experience for legacy product with millions of users, and built and launched new products from scratch, in eCommerce, FinTech, AdTech, and B2B SaaS areas, focusing on business success, product strategy, data-driven decision-making, UIUX, core technology such as ML/AI, and sales & marketing, in well-known public companies, a fast growing startup with 100-200 people, and a very early stage startup with only 10-20 people, across the pacific—in both US and China.
The products I have launched are helping customers have an easy and inspirational shopping experience, helping investors make informed investment decisions, helping users get out of serious debt situation faster, helping advertisers find targeted users and advertise more effectively, and helping students land meaningful jobs. I have witnessed growing user base, deeper user engagement, and new revenue streams, from the products I have launched.
Outside of work, I enjoy reading, story-telling, and doing yoga. Understanding human well-being at both physical level and mental level, and thinking about how to improve it for all by finding the sweet spot among spirituality, arts, and science & technology is my nerdy passion:)
In the past six years, I have improved product experience for legacy product with millions of users, and built and launched new products from scratch, in eCommerce, FinTech, AdTech, and B2B SaaS areas, focusing on business success, product strategy, data-driven decision-making, UIUX, core technology such as ML/AI, and sales & marketing, in well-known public companies, a fast growing startup with 100-200 people, and a very early stage startup with only 10-20 people, across the pacific—in both US and China.
The products I have launched are helping customers have an easy and inspirational shopping experience, helping investors make informed investment decisions, helping users get out of serious debt situation faster, helping advertisers find targeted users and advertise more effectively, and helping students land meaningful jobs. I have witnessed growing user base, deeper user engagement, and new revenue streams, from the products I have launched.
Outside of work, I enjoy reading, story-telling, and doing yoga. Understanding human well-being at both physical level and mental level, and thinking about how to improve it for all by finding the sweet spot among spirituality, arts, and science & technology is my nerdy passion:)
skillsets |
At work, I use various software to design product, analyze data, and manage projects. The software that I am familiar with includes:
-Data: SQL, Python, R, Stata, Google Analytics -Design: Balsamiq, UXPin, Sketch -Agile/Scrum: Jira -CRM: Salesforce Born and raised in Beijing, I speak Mandarin as mother tongue. Having lived in Hong Kong for eight years, I speak fluent Cantonese. English is my second language which I started to learn since primary school. You are more than welcome to visit my LinkedIn profile to learn more about my professional experiences. |
Hobbies |
I enjoy reading and story-telling (writing and photography). I write blogs on Medium and share my photography work on 500px, hoping to capture different aspects of life and humanity, and the beauty of the nature.
I am also a yoga practitioner and a 200-hours certified yoga teacher. In addition, I am a co-active coach in training. You are more than welcome to be my yoga student and/or co-active coachee:) |